Dancing Tiktokers, thirst trap influencers and more | Catch Me If You Can

With followers in the thousands, or even millions, internet personalities wield a lot of power. They can get hired to promote anything from restaurants, to clothing brands, and yup, even politicians. So how are personal accounts being turned into campaign tools? Carnegie Fellow Jonathan Ong and journalist Kat Ventura talk to digital marketing consultant and Tiktok comedian Baus Rufo to find out. From the "Catch Me If You Can" podcast powered by PumaPodcast, with support from Internews.See omnystudio.com/listener for privacy information. Hosted on Acast. See acast.com/privacy for more information.