Daniel Bompadre: Bottom-End-Conversion

Welcome Back! This week we talk to Daniel Bompadre from Fusion Zone Automotive and it is a great conversation. Not only are you in for a value-packed session but it is our 100th episode! It's been a few months since we recorded our last sessions and I can't think of a better way to get back to learning than this conversation. Time Highlights: 09:00 The future of third parties and the impact for dealer digital presence. 18:00 Why behavior is the best metric to look for and not traffic. 20:00 Why we need to have a true analytical position within each dealership. 25:00 Be careful of bundles, you might be duplicating efforts. 33:00 SEO vs. SEM for long-term success. 45:00 The importance of reviews and responding to them 56:00 Brand message is the key Links to learn more about Fuzion Zone: https://www.fzautomotive.com/ Demo: https://www.fzautomotive.com/contact/ Connect with Daniel: LinkedIn: https://www.linkedin.com/in/daniel-bompadre/ Email: [email protected] Also, don’t forget to check us out at our website and on the following platforms: Website: https://dtvms.net/ Facebook: https://www.facebook.com/Dealertalk/ Instagram: https://www.instagram.com/dealertalk/ YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber Twitter: https://twitter.com/TalkDealer LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/ Thank you for tuning in and as usual, we will TALK later!