EPISODE · Feb 28, 2026 · 1H 10M
Danny Yeung's $0 to $120M ARR Playbook (IM8)
from Elevator Talks · host Elevator Goods
Danny Yeung turned a dinner with David Beckham into the fastest-growing supplement brand on record. In 12 months. We break down exactly how - the product, the partnerships, the unit economics, and what most DTC brands get completely wrong.—0:00 Intro0:03 The David Beckham dinner3:31 Building the formula13:53 Month one: $581K15:46 Why 98% D2C20:38 Paid ads at scale25:18 The unit economics34:54 Operations at hypergrowth42:13 Running a public company45:36 Stock drop from $1B to $50M53:37 Eating problems for breakfast58:00 The moment that stands out1:02:13 Advice for foundersAbout Elevator Goods:Elevator Goods is the home for modern DTC. We build brands, back creators, and bring founders together through capital, free education, and community.Learn More: https://links.elevatorgoods.com/About the Moderator:Monish Sabnani is a Managing Partner at Elevator Goods. X: https://x.com/msabnani93LinkedIn: https://www.linkedin.com/in/monishsabnani/
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Danny Yeung turned a dinner with David Beckham into the fastest-growing supplement brand on record. In 12 months. We break down exactly how - the product, the partnerships, the unit economics, and what most DTC brands get completely wrong. — 0:00 Intro 0:03 The David Beckham dinner 3:31 Building the formula 13:53 Month one: $581K 15:46 Why 98% D2C 20:38 Paid ads at scale 25:18 The unit economics 34:54 Operations at hypergrowth 42:13 Running a public company 45:36 Stock drop from $1B to $50M ...
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Danny Yeung's $0 to $120M ARR Playbook (IM8)
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