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Danone Just Bought Huel — Will Its Loyal Customers Walk Away? episode artwork

EPISODE · May 21, 2026 · 19 MIN

Danone Just Bought Huel — Will Its Loyal Customers Walk Away?

from Marketing Shed · host Paul Duxbury

Huel’s £1billion acquisition by Danone is a real success story for a brand that’s been built over 10 years. However, will a brand built organically and through a loyal customer base, find it struggles to maintain that as part of a corporate brand? Super fan Paul’s discusses the relationship.We also discuss Warren’s experience of Specsavers and has football nostalgia gone too far with La Liga’s retro shirt weekend? #laliga #nostalgiamarketing #strategy #retroshirts #huel #danone #customerloyalty

Episode metadata supplied by the publisher feed · Published May 21, 2026

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Danone Just Bought Huel — Will Its Loyal Customers Walk Away?

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