Dare to Be Different - Zehnder's SnowFest with John Shelton

Sometimes it takes an outsider to ask the right questions to bring about massive change. That's exactly what John Shelton did. After decades of handling the Michigan winter months the same, John proposed an idea. An idea he had no idea would work. But the results transformed Frankenmuth's winter months from extremely slow to one of Michigan's Premiere Snow Festivals. That would be Zehnder's SnowFest.Learn more about Zehnder's SnowFest here: https://www.zehnders.com/snowfest/Dates: January 25th through January 29th, 2023.

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Dare to Be Different - Zehnder's SnowFest with John Shelton

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