DARSHAUN SMITH | CONTENT AGENCY OWNER | EP. 04

from New Wave Certified · host John Larkin

In this episode of the New Wave Certified podcast, host John Larkin sits down with the producer of the New Wave Certified Podcast Darshaun Smith. He is the owner of a local production company here in Cedar Rapids, Iowa and shares his social media insights both for business owners and athletes trying to grow their brands. This is a conversation you are not going to want to miss! Darshaun offers valuable perspectives for aspiring athletes and fans alike, thanks for tuning in, make sure to like, subscribe, and share with an athlete or business owner you know, now let's get into it!Social links:(NWP Website) https://www.newwaveperformance.com/NWP IG) https://www.instagram.com/new.wave.performance/ (DSP Website) www.dsmithproductions.com(DSP IG) https://www.instagram.com/darshaun_smith_productions/TIMESTAMPS:0:00 INTRO2:49 MEET THE GUEST / HOW DOD YOU GET INVOLVED IN NEW WAVE?6:10 WHAT WAS IT LIKE GROWING UP IN CEDAR RAPIDS, IOWA?7:39 HOW CONTENT HAS CHANGED OVER THE LAST 10 YEARS?10:09 WHAT WAS YOUR PIVOTAL MINDSET SHIFT THAT CHANGED EVERYTHING?12:22 WHAT HAVE YOU LEARNED FROM WORKING ON THIS PODCAST SO FAR?13:34 WHAT DOES YOUR IDEAL CLIENT LOOK LIKE?15:35 THE IMPORTANCE OF PERSONAL BRANDING FOR NIL DEALS?19:03 WHAT IS ONE THING PEOPLE SHOULD KNOW MORE ABOUT WHEN MAKING CONTENT?20:41 WHAT WAS THE TOP ASPECT ABOUT YOURSELF YOU WANTED TO "FIX" IN 2023?23:54 WHAT ARE SOME TOP UNDERLOOKED LEADERSHIP SKILLS?25:54 WHAT HABITS THAT HAVE MADE YOU A BETTER LEADER?27:08 THE IMPORTANCE OF GETTING OFF SOCIAL MEDIA!29:55 THE PATH TO SUCCESS IS LONELY YOU SAY?!?!30:53 WHAT SHOULD MORE BUSINESSES BE DOING TO BUILD A BRAND IN 2025?33:18 HOW TO BUILD TRUST AND CONFIDENCE WITH POTENTIAL CUSTOMERS?37:50 JOHN'S CHICAGO BULLS INTERNSHIP STORY?!?!40:16 WHAT'S ONE BIG SKILL YOU'RE BUILDING UP IN 2025?42:16 OUTRO

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This episode is 42 minutes long.

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This episode was published on July 6, 2025.

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