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Data And Tracking Can Drive 300x Increase In Mobile Ad Performance episode artwork

Mar 1, 2017 30 min

Data And Tracking Can Drive 300x Increase In Mobile Ad Performance

from Mobile Presence Hosted by WMR.FM

David Yi, a UA expert who has managed mobile ad campaigns for top name games companies including Storm8, concludes our series focusing on app marketing experts and Mobile Heroes. David talks with our host Peggy Anne Salz about the pivotal role of data in performance and shares how an organized approach to tracking and testing can deliver a whopping 300x increase in performance. Award-winning filmmaker Shahab Zargari explains what influencer marketing is and how you can get started.

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Profit Powerhouse Glenn Poulos Glenn Poulos is the co-founder, Vice President, and General Manager of Gap Wireless Inc., a leading product and service distributor for the mobile broadband and wireless markets. With over three decades of experience in sales, he has spent thousands of hours in the field or on the phone with customers and working with salespeople to help create several very successful companies. He is now also the host of this podcast, Profit Powerhouse!Our 20 to 30-min podcast shares amazing founder stories who reveal the smartest strategies for scaling TODAY.

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How long is this episode of Mobile Presence?

This episode is 30 minutes long.

When was this Mobile Presence episode published?

This episode was published on March 1, 2017.

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