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Data - Barking Up The Right Tree: with Dr. Joe Perez episode artwork

Apr 21, 2026 17 min

Data - Barking Up The Right Tree: with Dr. Joe Perez

from The Inquisitive Analyst Hosted by Marcus Udokang

Dr. Joe Perez shares a personal perspective on the risks of misusing data and relying too heavily on dashboards. He cautions against vanity metrics that look impressive but lack decision-making value. Instead he stresses to focus on clarity, context, consistency, and connection in data storytelling. For storytelling guides decisions and transforms complexity into actionable insight for stakeholders. Dr. Joe encourages analysts to begin with purpose and ask what decisions the data supports. And, simplify complexity so insights genuinely inform actions, strengthen trust, and enable better organizational outcomes. See the YouTube video at https://youtu.be/XBp_DZgWOoE.

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Data - Barking Up The Right Tree: with Dr. Joe Perez

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