Data-Driven Leadership: Qualitative Methods to Strengthen Evaluation

Quantitative data can tell us what is happening, but qualitative methods help us understand why. In this episode, we explore how participatory multi-media approaches, Indigenous-centered methodologies like Story Work & Visitas, and process evaluation can enhance public health initiatives.This episode features Meher Singh, founder and principal of MK Singh Consulting, and Christina Ore, Associate Director for Indigenous Systems Alignment and Data Stewardship at 7 Directions and Research Assistant Professor at the UW School of Medicine. They share how qualitative methods can capture lived experiences, elevate community voices, and strengthen program evaluations.This session, facilitated by Kady Pecorella from the Institute for Public Health Innovation, explores how qualitative methods can bring evaluation findings to life and ensure equitable, community-driven insights.Host: Liz Kidwell MPH, CHES- Training Specialist, ⁠⁠⁠⁠Region IV Public Health Training Center⁠⁠⁠Resources related to/mentioned in the episode:We All CountCrenshaw, K.W. (1991). Race, gender, and sexual harassment. Southern California Law Review, 65: 1467-1476. Collins, P.H., (2000). Black feminist thought: knowledge, consciousness, and the politics of empowerment.Acker, J. (2005). Class questions: feminist answers.TDR Implementation Research ToolkitAnthias F (2013). Intersectional what? Social divisions, intersectionality and levels of analysis. Ethnicities, 13(1), 3–19.Sprague, J (2005). Feminist Methodologies for Critical Researchers. New York: Rowman and Littlefield Publishers, Inc.Hewitt, B., Baxter, J., and Western, M. 2006. Family, work and health: the impact of marriage, parenthood and employment on self-reported health of Australian men and women. Journal of Sociology, 42(1): 61-78. Analyzing Intersectionality-3 main effects and interactionsShare your thoughts on this episode by taking our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠brief evaluation⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Download Transcript