Data first: how winning companies make better decisions with Lucas Thelosen

In this episode of The Marketing Rapport, host Tim Finnigan sits down with Lucas Thelosen, Founder & CEO of Orion by Gravity, and former Head of Product for Data & AI at Google Cloud to unpack what actually separates data-driven companies from the ones that only claim to be. Drawing on his experience working alongside Uber, Walmart, Amazon, Warby Parker, and On Running, Lucas explains why the most competitive markets consistently produce the most sophisticated data practices, and how a compounding 2% edge translates into billion-dollar valuation gaps over time.The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of ActiveProspect. The material and information presented here is for general information purposes only.This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba InfutorData) and ActiveProspect LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service.ACTIVEPROSPECT DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.