Data’s Hidden Power: Stories, A Journey with Roula Vsric episode artwork

EPISODE · Mar 1, 2026 · 22 MIN

Data’s Hidden Power: Stories, A Journey with Roula Vsric

from CMO Unplugged - Stories, Strategies and Surprises from the world of B2B Marketing · host Chris Hewitt, Chief Storyteller, Berkeley Communications

Roula emphasizes the power of storytelling in marketing, illustrating the importance of moving beyond just features and facts to create narratives that emotionally resonate with audiences. This approach enhances engagement and influence, making storytelling a crucial tool for modern marketers.This works because it taps into human emotions, making information more memorable and engaging.Roula Vsric: https://www.linkedin.com/in/rvrsic/[email protected]: https://info.berkeleypr.com/ten-ways-to-stop-your-stories-falling-flatMusic: Timeless by Alex-Productions

Episode metadata supplied by the publisher feed · Published Mar 1, 2026

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Data’s Hidden Power: Stories, A Journey with Roula Vsric

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