Datengetriebene Attribution

from marketerTALK · host marketing BÖRSE

Welcher Marketing-Kanal ist für welchen Umsatz verantwortlich? Was erstmal simpel klingt, ist in der Praxis für viele Unternehmen eine große Herausforderung. Wie kann digitale Attribution erfolgreich umgesetzt werden? Welche Tools sind relevant? Was sind häufigste Stolpersteine?

Episode metadata supplied by the publisher feed · Published Jun 13, 2022

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Datengetriebene Attribution

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