Datos, reputación y empatía: cómo piensan los nuevos líderes de marketing - Backstage EP13

from BACKSTAGE · host MarketLogic

Una marca no se impone a la cultura, se convierte en parte de ella.En este episodio, Adriana Pedraza, directora en Burson, revela cómo los líderes más influyentes usan datos, coherencia y reputación para construir marcas que no solo venden, sino que pertenecen.

Episode metadata supplied by the publisher feed · Published Jun 19, 2025

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Datos, reputación y empatía: cómo piensan los nuevos líderes de marketing - Backstage EP13

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