Dave Boyce: Do We Still Need Salespeople?

Automation, AI, and product-led growth—where's it all taking us? In this episode, Amy Cook sits down with Dave Boyce of Winning By Design to explore the evolution of automation, the rise of freemium and product-led growth, and how authenticity is reshaping the buyer journey. Dave shares his journey building and selling five SaaS companies, why empathy is the cornerstone of growth, and how companies can balance self-service with human connection. From switchboard operators of the past to prompt engineers of today, this conversation digs into the challenges and opportunities of the modern go-to-market model. This episode speaks to RevOps leaders, founders, and GTM strategists who want to anticipate change and build scalable, authentic growth. Listen now!