EPISODE · Apr 27, 2020 · 33 MIN
Dave Lorenz - Michigan Economic Development Corporation
from Total Michigan
Dave Lorenz and his staff at the Michigan Economic Development Corporation put together the success "Pure Michigan" campaign. Hear his amazing story and the idea behind "Pure Michigan".Key Points:[06:25] When others see something in you and guide you along your path[18:30] Where did the idea of "Pure Michigan" come from?[23:49] Biggest Challenge to Overcome[28:00] A Personal Story of Someone Positively Impacted by the "Pure Michigan" campaign
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This episode is 33 minutes long.
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This episode was published on April 27, 2020.
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