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EPISODE · Jan 23, 2025 · 24 MIN

David Chriswick, SVP of Brand & Communications at Orangetheory

from Wharton Marketing Matters

David Chriswick, SVP of Brand & Communications at Orangetheory, joins Barbara Kahn and guest co-host Annie Wilson to talk about what sets their brand apart from other fitness brands, how they keep their gyms welcome to people at all fitness levels, developing the new campaign to freshen up the brand, and the importance of community when it comes to fitness brands. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Jan 23, 2025

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David Chriswick, SVP of Brand & Communications at Orangetheory

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