David Horrocks: "AI will track facial expressions and body language to monitor performance”

David is the former head of research and development at Manchester United, providing intelligence and support to the multi-disciplinary team across coaching, science, data, technology, medicine, operations, media and psychology. He also wrote an in-depth case study on the success of Gary Neville, looking into his structured deliberate practice and decision making. In this episode, we dive deep into football's biggest secrets at the elite level of the game, including how artificial intelligence will impact the future of football. We also look into the success behind Gary Neville in our quest to further explore the question of 'How do you make it as a footballer?'.