David McRaney on the Science Behind Persuasion
An episode of the Masters in Business podcast, hosted by Bloomberg, titled "David McRaney on the Science Behind Persuasion" was published on September 30, 2022 and runs 92 minutes.
September 30, 2022 ·92m · Masters in Business
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Episode Description
Bloomberg Radio host Barry Ritholtz speaks with science journalist David McRaney, who investigates the psychology of reasoning, decision-making and judgment on his blog "You Are Not So Smart." The blog, which he launched in 2009, spawned a bestselling book, now available in 17 languages, as well as a podcast. McRaney's most recent book, "How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion," came out this year.
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