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EPISODE · Oct 15, 2015 · 42 MIN

David Wolf on China's rapidly changing PR market

from The PRovoke Media Podcast · host PRovoke Media

David Wolf joins the Echo Chamber to discuss his excellent new book 'Public Relations in China'. The country's PR market is often viewed as a beacon of growth, but an increasingly tough environment for foreign companies, combined with the decline of guanxi, means that PR  is more complex than ever. Wolf and Holmes Report editor Arun Sudhaman discuss these changes and explore why so few foreign companies are alive to the pitfalls.

Episode metadata supplied by the publisher feed · Published Oct 15, 2015

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