EPISODE · Oct 31, 2024 · 47 MIN
Dawn Herndon: The Embeddable AI Revolution
from Scouting for Growth · host Sabine VdL
On this episode of the Scouting For Growth podcast, Sabine VdL talks to Dawn Herndon, a visionary leader at the forefront of artificial intelligence innovation. With a profound passion for technology and its transformative impact on society, Dawn is spearheading IBM's efforts in embeddable AI and the groundbreaking watsonx platform. Her work is revolutionizing how organizations across industries integrate AI into their products and services, enabling real-time data processing, decision-making, and automation directly within applications and devices. Dawn will share her insights on the challenges and opportunities organizations face when integrating AI, the importance of trustworthy and responsible AI, and her vision for the future trends in our rapidly evolving landscape. KEY TAKEAWAYS I have the best job in the company, every day I get to talk about emerging technologies and right now it’s all about AI. Pert of what makes this an exciting topic is that it’s a bit unknown to people, and organisations and companies are trying to figure out what to do with AI. What excites me most about AI technology is the innovations that comes from companies take advantage of these technologies and the ability they have to leverage it to drive real and tangible outcomes for their business. These can be enhanced productivity, attracting new clients, getting to new markets, driving their products, services, and solutions into new market categories. My passion lies in helping drive that innovation with the companies that we work with by providing thought leadership or co-creating with them. Embeddable AI has evolved not only so a company can leverage NLP/speak-to-text/text-to-speech technologies in the AI space but has expanded into the production of the “what’s next platform.” IBM’s platform provides not only machine learning technology and advanced analytics but also an overall studio for organisations to incorporate large language models, train them, fine tune them, provide governance around the models, and ways for organisations to take advantage of IBM’s AI technologies to drive productivity, efficiency, and optimisation. You can’t have AI if you don’t have data. If you have large sources of data and you don’t know where it came from then you have risk and exposure. IBM believes that data should be trusted, that you should know the data and, if you’re working with our AI technology, that you own the data, we don’t use your data, you use it to accomplish the outcome you’re driving in your business. More than that, we have a keen focus on governance, risk management and compliance – AI ethics. BEST MOMENTS ‘What is your company trying to solve and how can we work together to leverage technology that helps you solve that initiative and helps you drive that outcome you’re trying to achieve?’ ‘We want to make sure it’s tangible for an organisation and we do that by using an AI assistant, which doesn’t just provide a conversational AI-based interface but integrations to back-end systems.’ ‘Once a person joins an organisation and becomes an employee, watsonx orchestrate provides that ability for a manager to take action on anything to do with employee relations, like processing a salary increase.’ ‘Productivity is an ambiguous word that can be applied to so many different situations within companies, AI can improve that productivity across your enterprise.’ ABOUT THE GUEST Dawn Herndon is an experienced global business leader with over 25 years at IBM, demonstrating expertise across functional areas, general management, and strategic partnerships. Currently serving as the IBM Vice President of EMEA Build Ecosystem and AI Partnerships, Dawn is at the forefront of the evolution of AI, focusing on embedding AI and watsonx. She spearheads the development of strategic partnerships that drive innovation and deliver value for organizations across industries and market segments. LinkedIn IBM PartnerPlus IBM Watsonx IBM Embeddable AI IBM Podcast ABOUT THE HOST Sabine VanderLinden is a corporate strategist turned entrepreneur and the CEO of Alchemy Crew Ventures. She leads venture-client labs that help Fortune 500 companies adopt and scale cutting-edge technologies from global tech ventures. A builder of accelerators, investor, and co-editor of the bestseller The INSURTECH Book, Sabine is known for asking the uncomfortable questions—about AI governance, risk, and trust. On Scouting for Growth, she decodes how real growth happens—where capital, collaboration, and courage meet. If this episode sparked your thinking, follow Sabine VanderLinden on LinkedIn, Twitter, and Instagram for more insights. And if you’re interested in sponsoring the podcast, reach out to the team at [email protected]
What this episode covers
AI isn’t the strategy. Outcomes are. And the organisations winning with AI understand the difference. In this episode of Scouting for Growth, Sabine VanderLinden is joined by Dawn Herndon, Vice President of EMEA Build Ecosystem and AI Partnerships at IBM, to unpack what it really takes to move AI from experimentation into enterprise-scale impact. Dawn sits at the sharp edge of AI adoption—working daily with organisations trying to answer the same question: what do we actually do with AI? As enthusiasm accelerates faster than understanding, she offers a grounded, operator’s perspective on how AI creates value when it is embedded, governed, and designed around real business problems. The conversation centres on embeddable AI and IBM’s watsonx platform—not as technology showcases, but as enablers of tangible outcomes. From real-time decisioning to automation within applications and workflows, Dawn explains how AI shifts from being a bolt-on capability to becoming part of the product, the process, and the employee experience itself. But innovation without trust doesn’t scale. Dawn is clear: you can’t have AI without data—and you can’t have trusted AI without knowing where that data comes from. As regulatory scrutiny and board-level concern intensify, governance, risk management, and AI ethics move from compliance checkboxes to strategic imperatives. Ownership of data, transparency of models, and control over outcomes aren’t optional—they’re foundational. What sets this conversation apart is its practicality. Productivity isn’t treated as an abstract promise, but as a set of measurable improvements across the enterprise—from AI assistants integrated into backend systems to orchestration tools that simplify everything from onboarding to employee lifecycle management. For leaders navigating AI adoption, this episode delivers clarity where the market often delivers noise. It reframes AI not as a standalone initiative, but as a co-creation journey between technology providers and organisations—anchored in purpose, governed by design, and focused relentlessly on outcomes. You’ll hear: Why embeddable AI is the next evolution beyond pilots and proofs of concept How watsonx enables organisations to build, train, govern, and deploy AI responsibly Why data ownership and model governance are now board-level concerns How AI can drive productivity across functions—without sacrificing trust This episode is essential listening for executives who want to lead with confidence in an AI-saturated world. 🎧 Tune in—and ask yourself: are you experimenting with AI, or are you intentionally embedding it to solve the problems that matter most?
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Dawn Herndon: The Embeddable AI Revolution
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