Day One Backer Break Down: Where the Heck are All Your Backers Coming From?

Ever look at one of those huge Kickstarters and wonder where the heck did all those backers come from? If you've been listening to ComixLaunch for any length of time, you know that you can see of a successful campaign is only the tip of the iceberg and that most of what makes a launch successful is the work done in advance of the launch. In this session, Tyler breaks down in detail where the backers for his latest big Kickstarter launch are actually coming from, what actions he took to bring them out on day one, and the tools he uses to track and measure what's working at the start of a campaign.