Deadlines, Launch Mode, and Knowing When to Ship

In this episode of Worklog, I introduce my new podcast, where I share the journey of building Sofa, an app designed to help you be intentional with your downtime. I talk about why I'm branching into podcasts—both to better understand the podcasting experience I'm building into Sofa and to give listeners another way to enjoy my content. I also share updates on recent Sofa developments like CarPlay, Widgets, Shortcuts, and performance improvements. Lastly, I dive into "Launch Mode," explaining my strategy around deadlines, prioritizing tasks, and managing my workload leading up to a launch.📺 Watch on YouTubeChapters0:00 Intro1:24 Small talk7:34 Worklog Podcast21:19 What I’ve been working on40:30 Launch Mode58:48 OutroLinksSofa's WebsiteDownload Sofa from the App StoreWorklog Podcast WebsiteShawn's BlogNotion and spreadsheet templatesFollow MeYouTubeThreadsInstagramBlueskyShare FeedbackHave feedback? Send me an email:[email protected] (00:00) - Intro (01:24) - Small Talk (07:34) - Worklog Podcast (21:19) - What I’ve been working on (40:30) - Launch Mode (58:48) - Outro