Dealing with Rapid Change in 2020 with Patrick Butler

Patrick Butler is CEO of Information Security Specialists Loop Secure. He has had a long and successful 13 year career with the company, having started out as an account manager in sales, and working his way up to the C-suite. You could say he knew the business like the back of his hand...until COVID hit suddenly and forced rapid change.  Patrick joins me on the Future-Proof Selling Podcast to share the Loop Secure journey of how they reacted to the pandemic, and the steps they took to transform their business in a very short space of time.  What did they do to pandemic-proof their business and outshine competitors? Key Points of This Discussion Patrick's Company Loop Secure  What Patrick and his company did to survive the shock of COVID Steps to pandemic-proof and remote work-proof a business When pivoting, who should be involved in the decision-making process? The impressive reactions of Loop Secure team members Webinars as a means of communicating new offerings The situation for Loop Secure now, six months on The importance of alignment between all divisions Click through to learn more about Loop Secure, and you can also find Patrick on LinkedIn.