Debunking Common Food Myths & Exposing Pecksniffery

Last year, Lem Lewis attended The Wizard Academy's Reputation Tool Chest workshop taught by our very host Dean Rotbart. The two entrepreneurs hit it off, and earlier this year, with Dean's help, Lem launched his very own podcast – RANCHCAST –  that serves ranchers, farmers, and other rural producers. This week DEan and Lem co-host a joint edition of Monday Morning Radio and RANCHCAST featuring special guest Michele Payn, a nationally recognized influencer in the large, growing, and very successful farm-to-table movement. Michele is CEO of Cause Matters Corp., a consulting firm that advises companies and individuals on how to influence public discourse surrounding agriculture, health, and nutrition topics. This week is the official publication of Michele's newest book: "Farm Truths – From Farm to Table." The pairing of Dean and Lem is ideal, especially this week. Lem is a 4th generation Texas Rancher, who knows cattle, crops, wildlife, and rural real estate. Dean, of course, is an award-winning business journalist, small business expert, and reputation coach. Dean and Lem: Just one of thousands of productive partnerships and new friendships made possible by Wizard Academy. Photo: Michele Payn, Cause Matters Posted: March 20, 2017 Monday Morning Run Time: 37 minutes 52 seconds