Debunking Innovation Myths ft. Coby Skonord episode artwork

EPISODE · Nov 14, 2025 · 37 MIN

Debunking Innovation Myths ft. Coby Skonord

from The CTO Compass

Coby Skonord founded IdeaWake, an innovation crowdsourcing platform. He addresses common misconceptions about innovation in organizations, the role of technology leaders, and the importance of integrating innovation into company culture. Koby also shares insights on overcoming budget constraints, navigating security challenges, and the impact of AI on innovation processes. He emphasizes the need for a sustainable innovation culture that is measured and integrated into the organization's goals.Timestamps00:00 – Leaving EY to Build Ideawake02:35 - Why Innovation Fails Inside Big Organizations03:47 - Building a Culture That Enables Innovation05:26 - Turning Ideas into Impact09:38 - Innovation in Healthcare and Regulated Industries10:37 - The CTO’s Role in Driving Innovation13:50 - Escaping the Budget Trap19:35 - Breaking Through Enterprise Barriers26:36 - The Future of Innovation and the Role of AIAbout CobyCoby Skonord helps corporate innovation, improvement, and HR teams more effectively tap into the wisdom of employee ideas.Over the last decade he's led the team at Ideawake, an innovation management platform used by thousands of companies like KraftHeinz, SiriusXM, and Jason's Deli power their employee ideas program focused on growing revenue, reducing costs, and improving efficiency.Where to find Coby• Website: https://ideawake.com/• LinkedIn: https://www.linkedin.com/in/coby-skonord/

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