Debuting the U.S. version of The Long & the Short of it -...

What this episode covers

"The Multiplier Effect" answers if Binet & Field's principles play out when you use U.S. data. David Tiltman, Chief Content Officer at WARC walks us through the new report. Thanks to Tracksuit (the affordable brand tracking solution) for sponsoring this episode.

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Frequently Asked Questions

How long is this episode of On Strategy Showcase?

This episode is 33 minutes long.

When was this On Strategy Showcase episode published?

This episode was published on April 12, 2025.

What is this episode about?

"The Multiplier Effect" answers if Binet & Field's principles play out when you use U.S. data. David Tiltman, Chief Content Officer at WARC walks us through the new report. Thanks to Tracksuit (the affordable brand tracking solution) for sponsoring...

Can I download this On Strategy Showcase episode?

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