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Dec 15, 2019 8 min

Decade, marketing, and social generations

from Demographic diagnostics Hosted by David Klein

There are many groups that understand demographics much more than the US Census or state government. Marketing companies and social media platforms are constantly evolving their data around changes. Should demographers start looking at other ways to group people? A decade seems more more user friendly and in line with other groups.

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Decade, marketing, and social generations

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