EPISODE · Nov 21, 2019 · 38 MIN
Deciding to Win in CPG: Interview with Sam Gagliardi, SVP of Ecommerce at IRI
from Unpacking the Digital Shelf · host Digital Shelf Institute
Digitally native CPGs are scrappy and focused. Big CPGs have scale and presence. To win, you have to be both. In an interview with Peter Crosby and Rob Gonzalez of the Digital Shelf Institute, Sam Gagliardi, SVP of Ecommerce at IRI lays out the decision path to CPG success.
What this episode covers
Digitally native CPGs are scrappy and focused. Big CPGs have scale and presence. To win, you have to be both. In an interview with Peter Crosby and Rob Gonzalez of the Digital Shelf Institute, Sam Gagliardi, SVP of Ecommerce at IRI lays out the decision path to CPG success.
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Deciding to Win in CPG: Interview with Sam Gagliardi, SVP of Ecommerce at IRI
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