Decision Fatigue Isn't Your Problem (Decision Avoidance Is)

Episode SummaryThree weeks. That's how long a highly competent executive spent deciding whether to apply for a new role. Not because she lacked information—she had plenty. She couldn't decide because the decision felt like it was defining who she was becoming.This episode tackles why smart, capable people suddenly can't make decisions during transitions—and why "just decide already" is useless advice.We'll dig into the difference between decision fatigue and decision avoidance, what the research actually says about why your brain freezes when stakes feel high, and why you're probably waiting for certainty that will never arrive. Then we'll flip the script entirely: instead of trying to make the "right" decision, you'll learn how to design a 30-day experiment.Resources Mentioned• Sheena Iyengar, The Art of Choosing• Dr. Maya Shankar on uncertainty and the brain• Daniel Kahneman, Thinking Fast and Slow• William Bridges, TransitionsThis Week's Reflection ActivityDownload the Decision Archaeology WorksheetCONNECT WITH JESSICAIf you need support navigating financial anxiety and making strategic decisions under pressure, visit Asbatra.comto explore one-on-one coaching. We separate fear from facts, identify what actually creates security for you, and build strategic plans that give you runway without compromising what matters. It's for people who want to make financial decisions from strategy, not panic.Website: www.asbatra.comSubstack: https://asbatracoaching.substack.com/ - Join the community for deeper discussions and downloadable worksheetsLeave feedback: Use the thumbs up/down button in your podcast app or comment on SubstackEPISODE CREDITSHost & Producer: Asbatra CoachingEpisode Length: 30 minutes