Deck the Plaza: Inside Downtown’s Holiday Glow-Up & Christmas Parade

GET TICKETS TO JINGLE JAM HERE!!COME TO OUR FREE WINE COUNTRY CHRISTMAS MARKET HEREDowntown SLO is more than just a charming slice of San Luis Obispo. It’s a living, breathing experience. In this episode of Up+Adam, Adam Montiel sits down with LaBren Harris, CEO of Downtown SLO, and Events Manager Maggie Kovach. They are two of the visionary minds responsible for making downtown feel like a true community stage. From the Thursday night Farmers’ Market that draws over 10,000 people each week to the concerts that soundtrack our summer to the legendary Holiday Parade that lights up the season, they are behind it all.Together, they pull back the curtain on what it takes to activate culture in real time. They talk about the passion, the partnerships, and yes, even the parking, as they continue to evolve downtown with fresh energy and big heart. You'll hear about the Buy Local Bonus, how Santa’s House opens the holidays in Mission Plaza, and why this year’s Christmas Parade (Candy Cane Lane edition) is not to be missed.• Learn more about all things Downtown SLO: https://downtownslo.com • Volunteer or check out holiday events: HERE • Details on the Buy Local Bonus: https://slocity.org • Follow Downtown SLO on Instagram: https://instagram.com/downtownslo • Santa’s House info and photos HERE********Listen to Up+Adam with Adam Montiel:Official Website: adammontiel.comApple Podcasts: Up+Adam on Apple PodcastsSpotify: Up+Adam on SpotifyiHeartRadio: Up+Adam on iHeartRadioYouTube Music: Up+Adam on YouTube Music********CHECK OUT OUR WOODS HUMANE PET OF THE WEEK!********ADAM’S TEDX VIDEO IS HERE!********FOLLOW ADAM ON INSTAGRAM*********Sincere Thanks to the current supporters of Up + Adam. Please take a moment and visit them and thank them for supporting local broadcasting, and valuing what we do here. Thank you for supporting them!Life ElementsCity of SLOWoodsHumaneSocietyTin City DistilleryOriginal Music by Dan Curcio and Moonshiner CollectiveMoonshiner on Spotify HEREPlease Rate, Review, and Subscribe to the podcast, and learn more at AdamMontiel.com