EPISODE · Aug 11, 2025 · 25 MIN
Decoding Churn: Enhancing Retention in High-Growth Businesses
from Revenue Blindspots · host Sam Jacobs
Dive into a conversation with Kyle Norton, CRO of Owner.com, as he reveals the journey of addressing churn in a fast-growing SMB-focused business. Kyle discusses the challenges of identifying the true causes of churn and the strategic decisions required to improve retention. This episode offers valuable insights for leaders managing high-growth companies looking to refine their customer success strategies and enhance product value perception.
What this episode covers
Dive into a conversation with Kyle Norton, CRO of Owner.com, as he reveals the journey of addressing churn in a fast-growing SMB-focused business. Kyle discusses the challenges of identifying the true causes of churn and the strategic decisions required to improve retention. This episode offers valuable insights for leaders managing high-growth companies looking to refine their customer success strategies and enhance product value perception.
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Decoding Churn: Enhancing Retention in High-Growth Businesses
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