Decoding NLP: Your Guide to Neuro-Linguistic Programming in Business

Get a business shout-out on one of our episodes and tell us what you love about the show!Episode 18: What the Heck is NLP?I have noticed from talking to my copy writer and my podcast manager that lots of people know about NLP, but not many people actually know what it is or why we can use it in our marketing. So I'm going to break it down here for you...NLP is learning how to use the mind's language to get results. You can think of it as the user's manual of the mind. First, let's talk about the Neuro Part...Neuro: Our nervous system or our mind with which we experience the world through our senses...Visual - what you seeAuditory - what you hearKinesthetic - what you feel, external and emotionallyOlfactory - what you smellGustatory - what you tastePeople have a primary sense to process information. Visual processors usually tend to talk fast because they are processing the message must quicker than someone that is auditory. Auditory people will hear the information and then create images in their minds to interpret the information. And so on...Why is this important to consider when creating content? You are creating an experience for your audience every time you post on social media or send out an email. If you want to appeal to all types of processors, you'll want to fold in words relating to all senses in your copy. When you join my free masterclass Radiant Rapport, you'll receive a list of over 50 words that you can use in your messaging to create instant rapport within your marketing. Hint: You can even use them on sales calls.Now let's talk about the Linguistic part of NLP!Linguistic relates to the language and physical communication we use to store memories and experiences to give them meaning.As we perceive something and it enters our awareness through the primary way we process information, we begin to create pictures, sounds, and feelings, internally.Lastly, let's talk about ProgrammingProgramming is the patterns and strategies we run in our minds. Do you remember the story of Pavlov's dog? Pavlov would feed his dogs when he rang a bell. After many tries, he was able to get the dogs to salivate just by ringing the bell. They didn't even have to see food but they would assume it was coming because they were programmed to believe that it comes when the bell rings.We do the same thing. When we see or hear or feel something that we have in the past, we are programmed to believe that we will have the same consequences. So, if your future clients are hearing the same pattern in your copy that they have heard from someone who let them down, they are much less likely to purchase your product because they are programmed to believe you will let them down.Now, I know this is all a lot of information and sometimes it can feel a little overwhelming to actually apply it to your life and your business... That's why I have started my free Radiant Rapport masterclass. In this class, you will learn to-Reduce the need for lengthy sales callsMaster the art of communication, and...Increase your visibility and reach more dream clients!!Be sure to sign up today as we will be starting on April 11-13th!And don't forget to look for me at any of the links below:WebsiteInstagram ProfileSee you next week!Support the showTake my free Business Energetic Archetype assessment to uncover the hidden patterns influencing your business actions and your first step to consistent income with more freedom. Be sure to find me and any of my resources at the links below;Aligned Business Woman Facebook GroupJoin Your 6-Figure Year - a 6-week group coaching mini-mind designed to help you build the exact structure you need to create predictable income without overworking.Check out the Aligned Business Woman shop for all of the tools and resources mentioned in this episode.Ready to Elevate? Make more money with less resistance!Check out some resources I love: Want fresh branding photos? Check out our partner FemForce Photoshoots in your city! Use PROMO CODE  VANESSAANNM137 for special savings.Email Marketing Membership for only $9/month with Liz Wilcox*Disclaimer: Show notes may contain affiliate links....