Deep Dive Analysis #3: A business insight into Custom Changing Rooms

Hosted this week by The Business of Football Journalist Charlie Sundaram, he sits down with Joel Hobbs, who's  journey took him from semi-pro footballer to founder of Custom Changing Rooms. This episode explores how a passion for the game, a hands-on mindset, and a focus on professionalism have helped him build a niche business across non-league football and beyond. He also shares why changing rooms matter so much to performance, recruitment, and club culture, and why he believes the best work happens when he is personally involved with the club from start to finish. In this episode, Joel talks about how a back injury ended his playing career, how his building background gave him a new route back into football, and how one renovation turned into a growing portfolio of projects through word of mouth and social media. He explains why he thrives in non-league football, where clubs value a full-service approach that covers everything from planning and trades to the finishing details that make a space feel professional. Joel also reflects on the wider impact of better facilities, describing how a refreshed changing room can help clubs attract players, lift standards, and create momentum on and off the pitch. He shares why he believes non-league football is vital to the football pyramid, and looks ahead to bigger projects, expanded facilities, and more opportunities to bring that same attention to detail to rugby, cricket, and other sports.   ACCESS OUR FREE FOOTBALL NETWORKING GUIDE: https://docs.google.com/forms/d/e/1FAIpQLSffMip0TFkgJOoo9ptbH9uZ67fTWvFai57QPBOy07J7D80J8A/viewform OUR SOCIAL MEDIA LINKS: LinkedIn: https://www.linkedin.com/in/david-chimbaza-/ Instagram: https://www.instagram.com/thebusinessoffootballpodcast/ Tik Tok : https://www.tiktok.com/ Youtube: HOST BIO Right out of the block, David Chimbaza took his International Football Business degree to do exactly what it says on the tin: Launching his own International Football Business, DTCMEDIAUK. His company works with professional leaders & business owners in the football industry to create, monetise & scale their brands for their business & professional gains. Having created and managed multiple of his own sports social media accounts from the age of 15, many of which have scaled thousands of pounds & millions of views across 3 different platforms, David has constantly found ways to bring new and engaging entertainment to his audience. Now documenting his story of managing his Global business, his experiences in Stewarding, digital management & many more, David will bring you a fresh insight into how anyone can conquer the industry.