EPISODE · Oct 18, 2021 · 34 MIN
Deep Dive: Post Pandemic Shopping Reflections and DTC Trends
from Unpacking the Digital Shelf · host Digital Shelf Institute
In ecommerce, industry trends are really just the sum total of individual consumer behaviors. Rob and Peter take a look at trends in how DTC and consumer shopping experiences evolved during the pandemic, and how those shifts impact acquisition, loyalty, and who decides what your brand is. Plus, the world's cutest puppy is identified.
What this episode covers
In ecommerce, industry trends are really just the sum total of individual consumer behaviors. Rob and Peter take a look at trends in how DTC and consumer shopping experiences evolved during the pandemic, and how those shifts impact acquisition, loyalty, and who decides what your brand is. Plus, the world's cutest puppy is identified.
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Deep Dive: Post Pandemic Shopping Reflections and DTC Trends
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