Deep Dive: The New Luxury Tourism | Accor, Taj, Metropolo & Steigenberger

This is a dive deep into the world of NEW luxury tourism. CEO's of well-known hotel brands share their perspectives on how to enhance the experiences of their luxury guests. You'll take away crucial insights on how to build a luxury brand considering the challenge of keeping brand promises and differentiated souls without simply duplicating. The discussion gets heated up once the terms "digital detox" and "digitalization" come up...