Defining a Playbook of Sales Strategies -- Jamie Cleghorn // Bain & Company

from MarTech Podcast ™ // Marketing + Technology = Business Growth

Partner at Bain & Company, Jamie Cleghorn, wraps up discussions on the relationship between management consulting and marketing. The way customers make purchases nowadays goes beyond the sales rep. Marketing and product teams are much more involved in today’s buying cycle. Today, Jamie shares Bain & Company’s suggestions on defining a playbook for your sales strategies. Show NotesConnect With: Jamie Cleghorn: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Apr 2, 2023

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Bain & Company Partner, Jamie Cleghorn, provides ways to define a playbook for your sales strategies.

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Defining a Playbook of Sales Strategies -- Jamie Cleghorn // Bain & Company

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This episode is 15 minutes long.

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This episode was published on April 2, 2023.

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