EPISODE · Nov 1, 2022 · 35 MIN
Defining Your Ideal Customer Profile and Finding Your Target Accounts
from The Kula Ring · host Kula Partners
Defining an ideal customer and sourcing a target account list to match should be easy, but it isn't. On this episode of The Kula Ring, Jeff and Carman discuss how to craft an ideal customer profile (ICP), identify tools that can help, and warn about pitfalls along the way.
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Defining Your Ideal Customer Profile and Finding Your Target Accounts
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