Deidre Popovich, Texas Tech University – Wine Nutrition Labels May Surprise Consumers

Nutrition labels could be coming to a wine store near you. Deidre Popovich, associate professor of marketing at Texas Tech University, says customers might not like what they see. Deidre Popovich is an associate professor of marketing in the Rawls College of Business at Texas Tech University. She earned a PhD in marketing from Emory […] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.academicminute.org