EPISODE · Aug 18, 2020 · 33 MIN
Deloitte overhauls marketing: Ex-WPP CEO, Network 10 brand boss Matt McGrath on his global CMO role; Rochelle Tognetti on being first female CMO for Australia
from Mi3 Audio Edition · host Mi3 & iHeart Podcasts Australia
Australia's first female CMO is teaching meditation at the firm through COVID and pushed through a major Salesforce rollout internally in the past two months to "connect the data pipes" - Rochelle Tognetti joins Matt McGrath, the new Australian global CMO, on the radical shifts in B2B marketing, the end of physical events, virtual pitching, deploying AI marketing chat bots and what next for the global Deloitte brand. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
Embed this episode
Ready to play
Deloitte overhauls marketing: Ex-WPP CEO, Network 10 brand boss Matt McGrath on his global CMO role; Rochelle Tognetti on being first female CMO for Australia
No transcript for this episode yet
Similar Episodes
No similar episodes found.