Деловое утро_Гость: Денис Коломацкий, директор дистрибьюц...

What this episode covers

В этом выпуске обсуждаем феноменальный взрывной рост бренда Changan в Казахстане. Директор дистрибьюции Changan Kazakhstan Денис Коломацкий делится инсайдами автомобильного бизнеса и секретами вывода брендов на топовые позиции. Внутри выпуска: История успеха и рекорды: Как Changan стал лидером в сегменте китайских авто в Казахстане, вырос в 3 раза на фоне стагнации рынка и побил исторический рекорд продаж с моделью CS55. Секреты «классного продукта»: Что скрывает в себе ДНК бренда с 164-летней историей, как устроен мировой рекорд Гиннеса для двигателей Changan и почему международный дизайн Avatr вызывает уау-эффект. Адаптация против «серого» импорта: Десятки скрытых отличий официальных автомобилей от версий для внутреннего рынка Китая. Чем рискуют покупатели неофициальных машин и как адаптация под климат Казахстана защищает ваши финансы при перепродаже. Локальное производство и цены: Как запуск завода Astana Motors Manufacturing Kazakhstan в Алматы позволил снизить цены до 20% и какие жесткие стандарты качества проходят автомобили казахстанской сборки. Будущее бренда: Официальное появление премиальных суббрендов DEEPAL, AVATR, NEVO и ставка на новейшие мягкие гибриды (HEV) с расходом до 3 литров на 100 км.

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How long is this episode of BUSINESS FM?

This episode is 51 minutes long.

When was this BUSINESS FM episode published?

This episode was published on June 23, 2026.

What is this episode about?

В этом выпуске обсуждаем феноменальный взрывной рост бренда Changan в Казахстане. Директор дистрибьюции Changan Kazakhstan Денис Коломацкий делится инсайдами автомобильного бизнеса и секретами вывода брендов на топовые позиции. Внутри выпуска:...

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