Demandbase’s Vahbiz Cooper: Driving User Adoption & Employee Engagement

Lewis and Elliot invite special guest Vahbiz Cooper, Digital Marketing Manager at Demandbase, to talk about the key tactics behind successful employee advocacy programs.Vahbiz shares how Demandbase adopted an advocacy program, the best ways to keep employees engaged long-term, and the role of leadership in driving adoption. She also discusses creative onboarding strategies.Key Topics Discussed:How to drive user adoption for employee advocacy programsThe role of leadership in ensuring program successCreative ways to onboard and engage employeesMaking advocacy accessibleIf you’re looking for practical advice to enhance your advocacy program, this episode is full of expert insights!Want to take your employee advocacy strategy to the next level? Get your FREE Employee Advocacy Health Check to find out how you compare with your competitors: here.#MarketingPodcast #EmployeeAdvocacy #SocialMediaMarketing #BrandEngagement