EPISODE · Jan 22, 2024 · 41 MIN
Demystifying Digital Marketing ROI
from The Marketing Schematic · host Top Floor
In this episode, we discuss the importance of tracking ROI in (digital) marketing, what metrics to look at, how to attribute them, and how financial metrics can help you calculate your ROI. We also discuss the metrics that matter most to your stakeholders to help you generate buy-in.
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Demystifying Digital Marketing ROI
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This episode is 41 minutes long.
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This episode was published on January 22, 2024.
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