Den politiske forbruger er død – men det politiske forbrug lever

from Kommagasinet · host Kommunikation og Sprog

Analysechef i Coop, Lars Aarup, og professor Dannie Kjeldgaard fra Syddansk Universitet forklarer, at klimadagsordenen har givet det politiske forbrug en ny storhedstid. Spørgsmålet er, hvordan kommunikation og marketing kan og skal bidrage.

Episode metadata supplied by the publisher feed · Published Jan 24, 2022

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Den politiske forbruger er død – men det politiske forbrug lever

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