Derek Kirk: soulPhoodie

Black lives matter. Period. And the state of the Black food and beverage industry matters as we watch the current pandemic change business models practically overnight. Today’s guest has 20 years of experience leveraging consumer insights, analytics, and technology to drive incremental revenue using menu and product strategy coupled with innovative customer engagement. He is none other than Derek Kirk, the founder of Soulphoodie. Soulphoodie highlights the stories and showcases the talent of individuals innovating and creating in the world of food and beverage. Today, Derek shares how the platform was conceptualized and his suggestions on strategies both Black-owned brick and mortar restaurants and food trucks can utilize during and post COVID 19Over the past 5 years, I’ve  learned a lot about what makes a good food truck stand out among the rest. I took 8 of those key concepts and created a book where I could have curbside conversations with each of you about them. This book  is not only digestible and not designed to overwhelm you, but also propels you into action. You can purchase Before You Launch A Food Truck TODAY at TheFoodTruckScholar.com/shop in paperback and ebook format as well as on Amazon.