Derfor skal du måle på POAS – ROAS er ikke optimalt til PPC

from Marketers Morgen podcast · host Marketers Morgen

Når man arbejder med betalt annoncering (Google Ads, Facebook Ads og andre former for PPC), så er det vigtigt at kende sine data. Mange arbejder med ROAS mål, men det giver for de fleste ikke et retvisende billede. I studiet har Mikael i dag inviteret Frederik Boysen fra ProfitMetrics.io til en snak omkring POAS vs ROAS. Hvis du vil have en yderligere forklaring, så kan du finde ProfitMetrics beskrivelse om ROAS vs POAS her (på engelsk).

Episode metadata supplied by the publisher feed · Published Mar 29, 2021

Embed this episode

Attribution link and audio player

NOW PLAYING

Derfor skal du måle på POAS – ROAS er ikke optimalt til PPC

0:00 11:47

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Marketers Morgen podcast?

This episode is 11 minutes long.

When was this Marketers Morgen podcast episode published?

This episode was published on March 29, 2021.

Can I download this Marketers Morgen podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!