Design the Loyalty Program of Your Dreams, with Michelle Ellicot-Taylor, Global Head of Partnerships, and Sheila Power, Chief Sales Officer

Just before launching their gamechanging Timi AI solution, poq welcomed Michelle Ellicot-Taylor, Global Head of Partnerships, and Sheila Power, Chief Sales Officer at Antavo Loyalty Cloud onto Apprising the podcast. Together, they unpacked the art and science of designing a loyalty program that captivates customers and drives engagement.In this episode Michelle and Sheila share their expertise on crafting loyalty strategies that resonate. From leveraging data to create personalized experiences to implementing gamification and fostering emotional connections, the discussion offers actionable insights for retailers and marketers alike. They also explore how aligning loyalty programs with brand values can create lasting customer relationships.If you're looking to redefine your approach to customer loyalty and retention, this episode provides inspiration and expert advice to help you design the loyalty program of your dreams.