Design With Purpose: Building Businesses That Actually Work with Barbara Evans

This episode artwork reflects the intersection of creativity and strategy—where thoughtful design meets real-world business goals. Featuring Barbara Evans of Wild Blackberry Studio, the visual language emphasizes clarity, structure, and intention, highlighting design as a powerful tool for alignment, leadership, and sustainable growth—not just aesthetics. "I’ve been working in businesses for more than 20 years. (Primarily healthcare, for those of you keeping track at home.) I’ve had my hands in many different areas: recruiting, marketing, operations and systems, leadership. It’s through this lens that I design. Making something “look pretty” isn’t my end goal (although that’s nice too). My goal is always to get your business closer to your goal." www.wildblackberrystudio.com @wildblackberrystudio Learn more about your ad choices. Visit megaphone.fm/adchoices