Designing Confidence: A New Vision for Women After Breast Cancer with Aithne Synnott

This conversation has been a long time coming, and I’m so glad to finally share it with you. In this episode, I chat with the amazing Aithne Synnott - the founder of Empreva Lingerie designed especially for women who’ve had breast cancer surgery or reconstruction. Her story is rooted in personal experience - watching her mum go through treatment and seeing how limited and uninspiring post-surgery underwear options were.Anthony’s on a mission to change that. We talk about why lingerie is so much more than a functional garment - it’s about reclaiming your confidence, identity, and sense of femininity after cancer. If you’ve ever looked at a mastectomy bra and thought, “Surely there’s something better than this,” this one’s for you.I loved this conversation so much - it’s a powerful reminder that healing isn't just physical, and that feeling fabulous under your clothes is a step toward feeling more like you again.Here are the highlights:Aithne's Personal Journey and Business Inspiration (2:14)Challenges and Community Building (6:11)Design and Production Process (9:30)Social Media and Community Engagement (10:31)Future Plans (16:29)Connect with Aithne:www.emprevalingerie.comlingeriewww.emprevalingerie.comInstagram:@emprevalingerieIf you like Confidence After Cancer, please continue to listen and give it a follow wherever you get your podcasts. Remember also to share with your friends and family, as it will really help this show help as many people as possible.