EPISODE · May 25, 2011 · 4 MIN
Designing Emotion Into New Products
from Product Design Show - ENGINEERING.com · host ENGINEERING.com
RKS uses emotion as a starting point for new product design. This episode of the Product Design Show looks at the Kor water bottle and how decisions designers made at the concept stage makes buyers feel better about themselves.
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Designing Emotion Into New Products
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This episode was published on May 25, 2011.
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