Designing Podcasts: Wie Podcasts entstehen und wirken episode artwork

EPISODE · Nov 25, 2025 · 32 MIN

Designing Podcasts: Wie Podcasts entstehen und wirken

from Schampar digital · host Digitalisierungsinitiative der Zürcher Hochschulen

Was macht einen Podcast wirklich hörenswert? In dieser besonderen Episode begrüssen wir erstmals zwei Gäste und sprechen über das, was wir selbst machen: Podcasts. Pascal Streule (ZHAW) und Eric Andreae (ZHdK) haben gemeinsam mit einem interdisziplinären Team und der Produktionsfirma Podcastschmiede 30 deutschsprachige Podcasts wissenschaftlich analysiert und so das Handbuch «Designing Podcasts» entwickelt. In dieser Episode erfährst du, warum Laberpodcasts funktionieren, welche drei Grundtypen es gibt und wie parasoziale Beziehungen zu Hosts entstehen. Wir sprechen über das Multitasking-Modell beim Podcast-Hören, die ideale Episodenlänge und werfen einen Blick in die Zukunft mit Video-Podcasts und KI. Themen Die drei Podcast-Grundtypen: Story, Talk und Factual Warum auch Laberpodcasts eine Dramaturgie haben Parasoziale Beziehungen: Die Bindung zu Podcast-Hosts Das Multitasking-Modell: Welcher Podcast passt zu welcher Tätigkeit? Erfolgsfaktoren: Länge, Authentizität und Nischenfindung Zukunft: Video-Podcasts und KI-generierte Inhalte Das Handbuch "Designing Podcast" für den deutschsprachigen Raum  Weiterführende Links Ausführliche Shownotes Download Handbuch «Designing Podcasts»

Was macht einen Podcast wirklich hörenswert? In dieser besonderen Episode begrüssen wir erstmals zwei Gäste und sprechen über das, was wir selbst machen: Podcasts. Pascal Streule (ZHAW) und Eric Andreae (ZHdK) haben gemeinsam mit einem interdisziplinären Team und der Produktionsfirma Podcastschmiede 30 deutschsprachige Podcasts wissenschaftlich analysiert und so das Handbuch «Designing Podcasts» entwickelt. In dieser Episode erfährst du, warum Laberpodcasts funktionieren, welche drei Grundtypen es gibt und wie parasoziale Beziehungen zu Hosts entstehen. Wir sprechen über das Multitasking-Modell beim Podcast-Hören, die ideale Episodenlänge und werfen einen Blick in die Zukunft mit Video-Podcasts und KI. Mehr Informationen https://www.dizh.uzh.ch/2025/11/25/designing-podcasts-wie-podcasts-entstehen-und-wirken/

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Designing Podcasts: Wie Podcasts entstehen und wirken

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This episode was published on November 25, 2025.

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Was macht einen Podcast wirklich hörenswert? In dieser besonderen Episode begrüssen wir erstmals zwei Gäste und sprechen über das, was wir selbst machen: Podcasts. Pascal Streule (ZHAW) und Eric Andreae (ZHdK) haben gemeinsam mit einem...

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